About
              Me

Hi, I’m Alyssa!

Originally from the coastal town of Southport, NC, I grew up thrifting, wandering local coffee shops, and finding inspiration by the sea. Now based in Raleigh, I earned my B.S. in Fashion & Textile Management from NC State, focusing on Product Development with a minor in Business Administration.

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I’m passionate about fashion design, trend forecasting, and visual storytelling. My creativity thrives when I’m collaborating—whether I’m building a mood board, merchandising a retail space (or reorganizing my closet for the third time that week), planning local events, or creating content that connects.

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Professionally, I’ve built experience in visual merchandising and marketing, working hands-on with retail and wellness brands to execute campaigns, design in-store experiences, and build community engagement. Outside of work, I run @lyssclicks, a personal photography project where I capture film + digital moments and experiment with editing in Lightroom.

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Lately, I’ve been channeling my creativity into early ideas for a future swimwear brand—a space where I hope to blend my love for design, content creation, and bold, functional fashion.

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Let’s connect—I’m always excited to share ideas, collaborate, or chat about creative work!